Guinness Storehouse Site redesign

The Storehouse is an iconic building in Dublin where thousands of people from all over the world go to experience the story of the Guinness brand.

The former site was showing its age and the client wanted to make it more exciting and modern, improving the usability and accessibility along the way.

Working with the rest of the team at MullenLowe UK, we created a full redesign using bold fonts, powerful imagery, animations and small details that do justice to the brand and the experience.

I was in charge of taking the original design idea further with animations and interactions, also working on the booking process to make it more usable and streamlined, increasing the number of bookings since the day it was launched.